Our Story

Where CMO-level strategy meets proactive creativity. Most creative agencies understand design. Few understand the business behind it.
We formed Ideate Creative to close that gap.

OurStory

Where CMO-level strategy meets proactive creative
Most creative agencies understand design.
Few understand the business behind it.
We built Ideate to close that gap.

01 / CUSTOMERS
Kolomolo brand logo with stylized letters.The word 'CYBONET' in white capital letters with a glitch effect on a black background.The word 'CYREBRO' in bold white uppercase letters with a shadow effect on a black background.Cybersecurity logo with a shield emblem next to the text CYFOX XDR in bold white letters on a black background.Ydpay logo with a stylized 'Y' made of three dots and the word 'ydpay' in lowercase letters.Brightcom logo with a stylized fingerprint design to the left of the text.
Cloudzone logo with text 'la matrix company' underneath.Tea-Fi logo with stylized tea cup and steam above the text.The word 'dots' in bold gray lowercase letters on black background.Mitrex logo with the text 'The Unfinished Friendly Solar Home' underneath, accompanied by a pattern of connected hexagons.Logo with the word 'CROW' next to three triangular flag shapes stacked vertically.White stylized text logo reading 'BLAT LAPIDOT' on a transparent background.

Most design agencies can make things look good. Few understand the complexity behind a SaaS product, a cybersecurity platform, or an enterprise go-to-market strategy. We do. Because we've lived it.

We are a boutique design studio built specifically for tech and B2B brands. Not a generalist agency. Not a freelance marketplace. A focused, senior creative partner that understands the world you operate in. We know first-hand how to make you stand out in it.

We get it, because we've there - At the heart of Ideate is a rare combination. Our founder spent 12 years as a CMO in tech and SaaS companies, building go-to-market strategies, launching products, and sitting in the rooms where decisions get made. that expertise enables us to turn complex tech into clear, compelling stories and craft unique designs that genuinely resonate with tech audiences.

The result: sharp visuals, smart storytelling, and creative that actually performs Where CMO-level strategy meets proactive creativity

02/ WHY US
Why We'reRight for You
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Tech-focused Expertise

Few design studio understand the complexity behind SaaS products, MSPs, or startup strategies. We do it well because we've lived it.

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Boutique Design Studio

Direct access to senior creative minds, no account layers, no learning curve, just people who already speak your language.

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Strategy-led Creative

With 10 years of CMO-level experience, we lead with strategy first, then build creative that's engineered to hit the business goal behind it.

Most design agencies can make things look good. Few understand the complexity behind a SaaS product, a cybersecurity platform, or an enterprise go-to-market strategy. We do. Because we've lived it.

We are a boutique design studio built specifically for tech and B2B brands. Not a generalist agency. Not a freelance marketplace. A focused, senior creative partner that understands the world you operate in. We know first-hand how to make you stand out in it.

We get it, because we've there - At the heart of Ideate is a rare combination. Our founder spent 12 years as a CMO in tech and SaaS companies, building go-to-market strategies, launching products, and sitting in the rooms where decisions get made. that expertise enables us to turn complex tech into clear, compelling stories and craft unique designs that genuinely resonate with tech audiences.

The result: sharp visuals, smart storytelling, and creative that actually performs Where CMO-level strategy meets proactive creativity

03 / Mission & Vision

Our Mission

To close the gap between complex ideas and compelling design,  helping tech and B2B brands communicate with the clarity, confidence, and creativity they deserve.

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Our Mission

To close the gap between complex ideas and compelling design, helping tech and B2B brands communicate with the clarity, confidence, and creativity they deserve.

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Our Vision

A world where no great technology goes unnoticed because of weak creative. We believe the best ideas deserve the best presentation — and we're here to make sure they get it.

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Our Vision

A world where no great technology goes unnoticed because of weak strategy or creative. Our vision is to see the best ideas seen, understood, remembered, and flourish.

Our values

To close the gap between complex ideas and compelling design — helping tech and B2B brands communicate with the clarity, confidence, and creativity they deserve.

Proactive creativity

We don't wait to be briefed into a corner. We bring ideas, challenge assumptions, and push the work further than expected.

Innovation first

We don't follow trends, we chase what's next. Every brief is an opportunity to do something that hasn't been done before.

Innovation first

We don't follow trends, we chase what's next. Every brief is an opportunity to do something that hasn't been done before.

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Los Angeles, CA

910 Wilshire Blvd, Los Angeles, CA 90024

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04/ values

OurValues

Balance & Simplicity

Tech loves complexity. Markets don’t. Clear thinking and thoughtful balance help us simplify, sharpen and distil ideas to their strongest form until they’re impossible to misunderstand.

Ownership Without Ego

We're opinionated enough to push back when something isn't right, and grounded enough to know the work is always in service of your success.

Innovation First

We don't follow trends, we chase what's next. Every brief is an opportunity to do something that hasn't been done before.

Proactive Creativity

We don't wait to be briefed into a corner. We bring ideas, challenge assumptions, and push the work further than expected.

Fluent in Tech

With a founder who spent a decade as a CMO marketing SaaS, IT, and B2B consulting solutions, we're the rare design studio that genuinely understands what you do, and can make anyone else understand it too.

Strategy Before Aesthetics

Beautiful work that doesn't serve a business goal is decoration. Every visual identity, campaign asset, and marketing collateral we produce is anchored in your ICP and  positioning, so it performs in the real world, not just in a Figma file.

View our portfolio
Management
Team
Smiling man with short dark hair wearing a black t-shirt featuring cartoon characters from The Muppets dressed in suits on a dark brown background.
Idan Tohami
CEO & Creative Director

A CMO who became a Creative
Director - not by accident, but by design

After 10 years as a CMO in the tech industry, working with B2B and SaaS companies across social media, campaigns, branding, web, events, and SEO, I noticed the same gap everywhere: great strategy dying in the hands of designers who didn't understand the business, and great design being wasted on briefs with no strategic backbone.
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So I built the bridge. At Ideate Creative, strategy and creativity aren't two separate conversations, they're the same one. Every visual decision is rooted in positioning. Every campaign is built to convert, not just impress.

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Slavina Velinova
VP Strategy

I believe that every metric tells a story - about behaviour, decisions and strategy.

Having deliberately built my experience across agencies, consultancies, and global brands across 25+ markets, I’ve learned that marketing breaks when creativity and performance live in different worlds.
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I've seen tallented teams chase the wrong signals, follow outdated strategy, or mistake activity for impact. My role is to help them avoid this by bringing strategy, data, and execution into the same room and turning performance signals into growth. From demand generation and acquisition to attribution and analytics, everything we do is focused on making marketing work harder, smarter, and measurably better.

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